Likealyzer is a very simple tool that lets you analyze your Facebook page and identify action items that will help you improve your performance.
Using Likealyzer is simple – Just go to www.likealyzer.com and type in the URL to your Facebook page.
You are immediately presented with stats on how well your page is doing. Your page is graded on a scale of 0 to 100. The higher you get, the better. You are also provided with stats on your page. There is a green tick mark on things that you did well and a red cross on things that are not done well. Clearly, the immediate action item for you will be to address the issues highlighted with red crosses.
Another pretty useful feature with the tool is to be able to view some of the top pages on Facebook. All you need is click on the TopList button on the landing page and it brings you a list of pages that have great scores after being analyzed by the tool. This is a great opportunity for all you social media enthusiasts to check out how some of the top performing pages have managed to get things right.
All in all, optimizing your social media pages is essential to have a successful social presence for your business. Likealyzer is a very handy tool that is both simple and free to use. It is definitely worth using for every business that wants to make its presence felt in the market.
Pinterest’s growth story is now well known. It is one of the top few social networks and is seeing considerable interest from the retail industry. Thanks to its picture focused design that makes sharing really easy, Pinterest has become the most convenient social medium to talk about products and deals – an opportunity that a shrewd retailer must never miss.
Comscore did a study on the buying power of pinterest and here are the results:
Clearly, Pinterest is the most attractive social media strategy for retailers. Read more on this here.
How do you get new customer leads for your business? One way is to find customers who have problems which can be solved by your product. But how do you find such customers? No need to run around any more – you have InboxQ a real time Twitter monitoring tool.
InboxQ enables you to find questions related to one or more keywords on Twitter and provides you an easy way to respond to those questions right away. The tool can be installed as a plugin on your browser (chrome/firefox) and enables you to setup campaigns (composed of one or more keywords), for each of which you can track the trending questions.
I setup a campaign for Xbox and found a bunch of interesting tweets related to it. I could even answer some of the queries right away by clicking on the answer button. If you are selling a product/service, this forms a great tool for you to snap potential customers.
Click here to view a video on how to use this tool and check its cool features.