Last week, someone in our class made a comment that reminded me of this video. The first time I watched this video, I wondered if I was prepared to say yes to an offer like this.
This is a great idea for a viral video campaign. It got some traction, but I wouldn’t consider it truly viral with only 105,000 views in a year. I imagine the campaign would be a lot more effective if the videos were shorter (30-60 seconds), released regularly, and the offer changed for each video.
How much data will you lose when your drive fails, is stolen, or gets smashed?