On my blog, I wrote about how hard it is for me to find ideas to write about. If you like, you can go read it here.
The basic premise is to make sure you have a good idea. My issue is that I have trouble coming up with ideas of any kind, let alone good ones. Luckily, I was reading Getting Things Done by David Allen. He talks about brainstorming and how we set ourselves up for failure when we pressure ourselves to come up with “good” ideas. When you are brainstorming, judgement shouldn’t come into it. You want to write any and every thought that comes into your mind, no matter how wild or crazy it is. Evaluate them later. For now, just think.
It’s quite liberating when you sit down to brainstorm and realize that you don’t have to come up with that perfect idea right away. All you have to do is come up with ideas, which is a lot easier to do when there is no pressure.