Crowdbooster

“Offers social media analytics with suggestions and tools to help you improve your online presence.” Founded in 2010, Crowdbooster was originally free with the idea of eventually developing more robust analytics to entice paying customers. But by 2012, they opted to eliminate the free option (instead offering a free 30-day trial) and launched 3 paid plans ranging from $9/month to $99/month. This change allowed them to focus on developing features that were intended for paid subscribers.

Crowdbooster currently supports Facebook and Twitter. Once you connect your accounts, you can view a simple dashboard that provides aggregated KPI’s for each of your feeds. But what I liked most about the dashboard was the fact that the graph provided a simple representation of reach and engagement.

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To the right of the dashboard, there is a recommendation about the ideal times to post (and schedule) future posts to maximize reach.

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Finally, through the Engage view, you can see, per channel, your “Top Fans” (Facebook) or Top Retweeters and Influential Followers.

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Crowdbooster is easy to get up and running and relatively intuitive. I would like to see some correlation between the Facebook and Twitter feeds over the monitored period of time. 

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Filed under 2013 - Post 3, Analytics

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