FollowerWonk

FollowerWonk is a paid social media tool for Twitter. This tool gives a wide variety of information about the followers of a given account and about the account’s activity on twitter. This can be very useful to assess the demographics of the follower base of a given account.

FollowerWonk also provides statistics about twitter activity and about any twitter account. This is an example of the summary of statistics for one account.geekhealthfollowerwonk

FollowerWonk has a proprietary metric called Social Authority. In their own words: Social Authority helps you find, optimize, and engage your Twitter audience. It’s a 1 to 100 point scale that measures a user’s influential content on Twitter. More than just another self-focused metric, Social Authority helps you discover influential tweeters.

These statistics are available also for followers of a given account. For example in the case of geekhealthnw these are two of the top followers as scored by Social Authoritytopusersfollowerwonk

FollowerWonk also provides demographic information. It can use google maps to show distribution of followers per region. Mapfollowerwonk

FollowerWonk can also provide other statistics such as language spoken and gender when available:demofollowerwonk

FollowerWonk can be used to track follower activity in Twitter. This is an example of a timeline of new and lost followers. This can be very useful to evaluate results of social media campaigns or types of content postedtimelinefollowerwonk

In conclusion FollowerWonk is an excellent resource to track metrics of activity in Twitter.

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