TwentyFeet View of Social Media

TwentyFeet aggregates your online data from Facebook and Twitter and presents several valuable metrics in graphs. It can also track services like google analytics, Youtube and myspace. It captures data for various timeframes like 1 week, last month etc. You can also export the data in Excel or CSV format.

For Twitter, TwentyFeet can track KPIs like number of followers and mentions that can indicate how influential you are. Since twitter is all about quick conversations and most of them with people you may not have met, TwentyFeet provides rich metrics about the number of tweets and how many @ replies you received. Many users create and use lists to monitor real time web. TwentyFeet provides metrics about the lists. In all these cases, TwentyFeet provides a trending measure. This can be useful in quickly identifying if things are improving or going worse.

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For Facebook, TwentyFeet can provide metrics for a user, group or page. The graph about ‘fans of page’ can be helpful to gauge interest and activity about your brand. The deviation from average can be an important metric to track over a period of time to identify how a social media campaign is trending.

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TwentyFeet makes your data more understandable and manageable through its graphs, statistics and activity streams about trending and differences from normal. In addition to this, TwentyFeet is planning on integration with wordpress, slideshare, yelp and Salesforce. In summary, if you have multiple social media accounts and want to get a quick overview of your influence and activities across all these accounts, TwentyFeet is a good tool to use. 

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Filed under 2013 - Post 3, Analytics, Uncategorized

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